Free pay per click guide for advertisers
- Pay per click search engines became very popular on the internet scene.
I would strongly recommend to use pay per click if you have substantial
advertising budget. You should evaluate if pay per click is right for your business.
Let's say you offer a service that requires $20 monthly subscription, and your avarage
cost per click is $0.60. If it takes about 50 visitors to sell one subscription
then your cost would be $30 per each new subscription service. Can you see how much in profit
you could be? You could stop your pay per click campaign after some time and recover
for all your advertising costs after few months and then be in positive cash flow
from your subscriptions for as long as they stay your customers. This ofcourse depends
on quality of your product and how much in demend is your service. This evaluation
you can do yourself, and if your product is outstanding, then you could start earning
money almost right away. Below you can find review of the top 2 pay per click
search engines.
Google Adwords
- is probably the biggest pay per click service provider and is able to deliver
substantial amount of targeted traffic to your business. You can set up a campaign
within 15 minutes and start making sales in no time. Also budget managing is available.
You can set your daily budget to as low as $1.00 per day. Country targeting is
also available. Target specific countries, local areas, and cities.
Google has been the leader in pay per click advertising for a long time and is
a trusted medium in this field.
Yahoo Search Marketing
- Previously known as Overture, Yahoo search marketing solutions has also been dominating in the
pay per click industry. The advantage of Yahoo search is that they offer you two very valuable
tools. The Keyword Selector Tool and Bid Tool are great resources to research your market
and competition before you spend any money.
Kanoodle
- Kanoodle is a smaller pay per click service provider than Google or Yahoo.
The search engine claims that they receive about 410 million searches per
month. They offer a free trial where $5 gets deposited to your account that
you can use for your pay per click campaign. There is no deposit required!
You can just sign up and start using your free $5 credit to get more
targeted visitors to your website.
Please also visit these great resource pages:
Affiliate Marketing - Learn more about affiliate marketing and how you can profit with advertising on Yahoo.
Google Adwords Guide - Find out how people create wealth with pay per click advertising on Google Adwords.
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